Punjab Police has taken a very unique approach to raise awareness about the simplified process of obtaining a driving license by hiring Tiktokers for Advertisement Campaign.
The Punjab Police collaborated with popular showbiz personality Tiktoker Jannat Mirza and her sister Alishba Anjum to create a Awareness Advertisement.
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The video, which was shared on the Punjab Police’s official Instagram account, aimed to showcase the easy and hassle-free process of acquiring a driving license in Punjab.
The video highlighted the easy process of getting a driving license in Punjab and encouraged people to visit their nearest police service center with their ID cards to obtain a license without any hassle and without any paper work.
The intention was to spread awareness mean wile some people on the internet expressed their displeasure with the Punjab Police’s decision to collaborate with a TikToker to deliver this message. They shared their opinions in the comment section, expressing their dissatisfaction with the choice of collaborator. Despite the negative comments, the skit received positive feedback from a significant portion of the audience.
